1 big thing: Making Cybersecurity Awareness Month better
The big picture: Every October, the Cybersecurity and Infrastructure Security Agency and the National Cybersecurity Alliance host Cybersecurity Awareness Month to educate individuals about basic cyber hygiene practices and encourage security professionals to re-evaluate their organizations’ cyber strategies….
But many cybersecurity vendors have overrun the month with sales pitches for their own products, making it difficult for government and nonprofit-run awareness campaigns to get traction.
- “It’s almost become a scenario where if you’re not doing messaging, you’re the one left out,” says Brandon Pugh, policy counsel on the R Street Institute’s cyber team. “If you’re not planning an event, you’re not writing an article on it, you’re not trying to sell a product around October, people are wondering why you’re not.”
…The intrigue: Despite the marketing noise, consultants who advise companies to establish their own cyber awareness and training programs say having a dedicated month-long campaign actually does help…
- Pugh says that when he was on a local school board in New Jersey, the board often used Cybersecurity Awareness Month as a time to focus on its cybersecurity priorities.