From Kalinga TV:

Carrie Wade, director of Harm Reduction Policy for the R. Street Institute, a think-tank based in Washington, told Efe that in the US, e-cigarette advertising campaigns “make these products look fun”.

Wade says it’s necessary to review federal regulations and create “a greater barrier between students and adults”, by raising the minimum age for purchasing tobacco products from 18 to 21 and requiring sellers to request identification.